Since our creator, M.W. Heron, launched Southern Comfort in 1874, we've been creating our smooth-drinking whisky for almost 140 years. 'None Genuine But Mine,' he used to say, and it's still true today, as whisky connoisseurs all over the world seek out the recognisable, smooth-drinking flavour of Southern Comfort. With core whisky aromas and bright caramel and fruit overtones, this premium whisky is strong and balanced. Designed for true whisky fans who want a little additional kick from New Orleans, whether they're drinking it neat, on the rocks, or in classic cocktails.